If last week’s UK election has taught us anything, it’s that having a clear story with a simple, repeatable message, wins votes and shifts opinions. Whether the story is true or right or in the best interests of people and planet – well that’s a different story altogether. Boris Johnson’s chief special advisor Dominic Cummings knows only too well how to tell and sell a story – from Michael Gove’s battering of the education system, to the Vote Leave campaign and last Thursday’